Background
Bullhorn.FM is a startup under the CarrierX umbrella, where I was assigned to manage the Bullhorn initiative due to my role as Director at FreeConferenceCall. I was introduced to the project as part of my responsibilities within CarrierX.
My Role
As a Senior Design Manager and Senior Visual Designer, I oversaw the branding and launch of the mobile and web apps, and created the live interaction studio. I led the design team and collaborated closely with technical and non-technical teams, ensuring the delivery of high-quality design solutions. I also created marketing assets from the ground up, including emails, landing pages, and custom graphics for print.
My Impact
Achieved a 4.5 app rating and 30,000 downloads during my tenure, launching the web player and significant mobile updates based on user feedback.
Led the team to launch key updates and functions, including branding and marketing efforts, and developed custom marketing assets such as emails, landing pages, and print graphics, ensuring brand consistency and high engagement.
Managed the creation of tradeshow booths and collateral for several podcast-related events, like Podcast Movement, attracting tens of thousands of attendees and generating major leads in the podcasting space.
Below is an assorted collection of project visuals through 3+ years with Bullhorn.fm
Branding
Tradeshow
Website
Apps
Social Media